Sunday 9 June 2013

Outrageous Indian Ads

India's a modest place. Long pants for men, women cover their shoulders and everything else (except a little midriff when wearing a sari, soooo sexy). No hand holding, or kissing in public. Arranged marriages. Somehow, in our neighborhood, an underwear company was able to erect these two billboards.



The images seem straight out of Maxim or Details, maybe normal for the West, but radical for India. The content, coupled with the larger than life placement on a public street, makes for quite an impression.

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